Quick answer: Yes. With Britain in Lines' Sponsor a Town Book, you can fund a new hand-drawn colouring book of your town, village, city or area from £299. You help suggest the places included, get credited inside as the founding sponsor, receive a finished copy, and earn £1.50 per eligible copy sold in the first 12 months after launch.
How does Sponsor a Town Book work?
- Sponsor your town. Choose the place and place your order. We'll then contact you to confirm the details.
- Help shape the book. Together we gather ideas and reference images: landmarks, streets, views and places locals would instantly recognise. An independent artist then hand-draws the book in the Britain in Lines style.
- Launch and earn. You receive your finished copy and early access before public release. Your royalty account is set up so you earn £1.50 for every eligible copy sold through Britain in Lines for 12 months after launch, including when it's sold as part of a bundle.
How much does it cost?
- Standard (21 to 28 days): £299
- Express (7 to 14 days): £399
- Launch stock add-ons: 10, 25, 50 or 100 extra copies, ideal for shops and visitor centres.
The price and benefits are the same whether you sponsor as an individual, business or organisation.
Who sponsors a town colouring book?
- Independent shops and gift shops that want a locally relevant product for their shelves
- Cafés, visitor centres and tourism businesses looking for a quality souvenir
- Community groups, local history societies and town pride projects
- Businesses and BIDs wanting to celebrate their area. Our Liverpool, Sheffield and Reading books were created in partnership with local Business Improvement Districts.
- Individuals with a strong connection to a place, including people creating something in memory of a loved one or a hometown
What kind of places can be made into a colouring book?
Almost anywhere with a strong identity: towns, villages, cities, districts, national parks, coastal areas and historic regions. Examples might include Whitby, Skipton, York, Keswick, Hebden Bridge, Bakewell, Winchester, the North York Moors or the Cotswolds.
What do you get?
- A new place-based colouring book, hand-drawn by an independent artist
- Input on the landmarks and places included
- Founding sponsor credit inside the book
- One finished copy, plus early access before public release
- £1.50 per eligible sale for the first 12 months
Britain in Lines keeps ownership of the artwork and book, and the finished book is sold publicly through Britain in Lines. Every book is printed in the UK on 160gsm paper, wire-bound and finished with a soft-touch cover.
Frequently asked questions
How long does it take to make a custom town colouring book?
Standard sponsorships take 21 to 28 days, and express sponsorships take 7 to 14 days.
Can a business sponsor a colouring book of its town?
Yes. Shops, cafés, tourism businesses, BIDs and community groups all sponsor town books, often adding launch stock to sell or give away.
Can I order copies in bulk?
Yes. You can add 10, 25, 50 or 100 copies of launch stock when you sponsor.
What if I'm not sure my town would work?
Email shop@britaininlines.co.uk before ordering and we'll let you know.
